What's new in Margentic

Restructured packages

Core includes the assessment, recommendations, Channel Advisor, weekly brief, Brief Builder and starter content. Growth adds the full Content Studio and Journey Designer. Intelligence Suite adds CRM & Revenue and Campaign Operations.

Weighted work credits

Generations are metered by size: brief 2, content 3 per channel, journey 5, channel mix 2, revision 1. Weekly brief and quarterly assessment are included.

Product add-ons and expert support

Content & Journeys, extra credits, CRM & Revenue and Campaign Operations can be added on their own. Expert support: guided assessment, onboarding, strategy & implementation sprints and ongoing growth advisory.

Named systems by category

CRM & sales, email & journeys, paid media, analytics & commerce and company knowledge, each with what Margentic reads and looks for.

How Margentic connects and document sources

Explains MCP and secure API connections, live read-only access, and that documents in Google Drive, SharePoint or Notion are read live and not stored.

Meet your AI agents

Homepage sections for the nine AI agents and for channels and journeys beyond email.

How it works, pricing, about and help updated

New Channel Advisor and Journey Designer sections and help articles; pricing and approval descriptions now match the one-tap approval flow.

Email template library

Ten proven email structures (welcome, promotion, launch, newsletter, win-back, abandoned cart, post-purchase, event, B2B nurture, announcement). Margentic recommends one per brief, or you pick it.

Channel-native templates

LinkedIn post and ad, Meta ad, short video script, Google search ad, display, SMS/WhatsApp, push, landing section, sales outreach and organic social – each with its own blocks and limits.

Quality checks, angles and visual direction

One core message across channels, A/B angles with why they work, a visual direction per channel, and automatic character-limit, structure and spam-word checks.

Brand & email style

Brand colours, fonts, logo, email style and sign-off are used in every draft and in a branded email preview.

Your team’s time back

An estimate of hours saved in the last 30 days, broken down by weekly summaries, briefs, content and assessments, plus decisions per team member and average time to decide.

Time saved in the inbox

The top of the inbox shows the hours saved and how much work Margentic prepared for your team this month.

How Margentic saves your team time

The homepage explains the recurring work Margentic prepares, how long it takes by hand versus reviewing, and how work moves from draft to approval.

Positioning: growth intelligence + team workflow

Homepage, About, Help and page titles now cover both parts: recommendations with a business case, and AI agents that prepare briefs, channel plans and content to save your team time.

Journey Designer

Design a customer journey (welcome, win-back, lead nurture, trial to paid and more) with stages, timing, channel per step, messages and KPIs. It goes through the same review and approval flow as briefs.

Channel Advisor

Get a recommended channel mix for your industry, stage and budget: what to focus on now, what to test next and what to add as you grow. Review it again whenever your business changes.

Multi-channel recommendations

Recommendations, briefs and content now plan across owned, paid, organic and sales channels, using your channel mix and company stage.

Renamed to Margentic

New name, logo and domain (margentic.io). Existing logins, data and integrations are unchanged.

Outcome-focused messaging

The website now leads with finding growth in the systems you already pay for, and explains how Margentic works alongside agencies and consultants.

Book a demo page

A short form to book a free 30-minute live walkthrough. Our team is notified by email and you get a confirmation explaining what happens next.

Free trial as the self-serve option

Every page now offers two clear starting points: book a demo, or start a 14-day free trial with no credit card.

Written for small and medium-sized companies

Copy focuses on founders, owners and lean commercial teams.

How Margentic learns your business

A plain explanation that Margentic remembers your business, goals and decisions, so it gets smarter the more you use it.

Simpler feature and integration pages

Features and integrations are described plainly, without status labels.

Positioning: the Growth Intelligence Layer

Messaging broadened from marketing to revenue growth, sales, customer experience and loyalty.

Wider recommendation scope

The Strategy Engine now considers sales and pipeline, customer experience, loyalty and pricing, with new recommendation categories for each.

Integrations described by system type

CRM & sales pipeline, email & marketing automation, customer journeys, loyalty & feedback, and analytics & advertising, so new connections fit in without rewording.

Expert advice in plain language

Recommendations are explained as the kind of advice you would get from an experienced growth advisor, double-checked by an independent review step.

Loyalty & feedback category

The integrations page now includes loyalty and customer feedback tools.

Simpler page flow

The security and trust section now sits just before the FAQ, and the About page has a clearer headline.

Business profile

Tell Margentic about your business once: offer, audience, brand voice, words to avoid and proof points. It can draft the profile from your website for you to check. Every draft uses it.

Studio: briefs in three steps

Pick a goal, pick your channels, add details if you like. Margentic writes a campaign brief you can approve, change or reject. Approved recommendations can be turned into a brief with one click.

Studio: ready-to-use content

From an approved brief, Margentic writes emails, SMS, social posts, ads, landing page copy and sales outreach, with two variants per channel. Copy it into your tools once approved.

Brand check on every draft

Each draft gets a brand score and clear notes on anything that breaks your brand rules, before you review it.

One inbox for every decision

Drafts, recommendations and follow-ups in one place. Approve, ask for changes with one-tap reasons, or reject. Margentic learns from every decision.

Version history and activity log

Every version and every decision is saved, so you can see who approved what and when.

Weekly brief

A short summary of what changed, what to focus on this week and what is waiting for you.

Tell us how it went

Mark done recommendations as worked, partly worked or no effect. Future advice takes the results into account.

Intelligence Score

See how well Margentic fits your business: drafts approved, recommendations accepted and what worked, plus an estimate of time saved.

Named integrations on the integrations page

The integrations page now lists the systems Margentic connects with today.

Intelligence Assessment

A guided company profile that produces an executive summary, situation analysis, strategic priorities and a 90-day plan.

Systems Audit for Klaviyo and HubSpot

Rule-based health checks on flows, cadence, tracking, lifecycle stages, deals and data quality, with a Systems Health Score.

Recommendations with business cases

Each recommendation shows problem, evidence, action, expected impact, effort, cost, risk and the KPI to track.

Independent reviewer pass

A second AI model challenges every recommendation before you see it and removes weak ones.

Human approval and decision notes

Approve, reject or mark done. Nothing is actioned automatically.

Learning from your decisions

Past approvals and rejections are fed into every new assessment.

Company accounts with roles

Owner, approver, editor and viewer roles per company.

Public release notes and roadmap (What's new)

New positioning: the Marketing Intelligence Layer

License pricing page

Pricing is now per organisation: start with a Diagnostic, then choose a license and the agent teams you need. Existing Starter, Growth and Scale plans are not affected.

Integrations status made explicit

Every integration now shows whether data access and the Systems Audit are live, in progress or planned.

New product visuals

The How it works page now shows the assessment, business-case recommendations, approvals, Company Brain and outcome tracking.

Growth Assessment naming

The paid starting engagement is now called the Margentic Growth Assessment, credited against your first-year license.

Simpler navigation

Menu reordered to How it works, Integrations, Security, Pricing and About, with a direct Request an assessment button.

Homepage: what you get, who it is for and how we work

New homepage sections describe the deliverables, the teams Margentic is built for, the engagement steps and how your data is protected.

About page and Help Center refreshed

A rewritten About page and Help Center topics that filter real answers, with corrected integration and pricing information.

Email Content Co-worker agent and Email Editor

Specialist marketing agents with skills

Marketing performance, audience, CRM and pipeline agents that answer from your live data.

Klaviyo and HubSpot connections

Encrypted credentials with a test-connection check.

Slack and Microsoft Teams apps

Ask agents in channels, threads and direct messages, with conversation memory.

Charts, export and Saved Insights

Plans, trials and self-serve account page

Login rate limiting and audit log